Sage Real Estate Thoughts

I would like to introduce you to our new blog www.TheAstuteAgent.ca.

Help A Reporter Out is a great service if you are interested in doing more PR. Each day reporters submit their requests for sources to HARO all of the requests get aggregated and emailed out to HARO’s list of ‘sources’ each day. If there is a story that you think is relevant to your expertise you can then reach out to the reporter. If they like what you have to say then they will use you as part of their story it is a simple as that.

Continue Reading…

YouSendIt.com it is a great tool if you are trying to send files that are too large to email. You upload the file to Yousendit’s servers with just a couple of clicks and then Yousendit will automatically send an email to the person who you are trying to send the file to with a download link. Then they simply Continue Reading…

A Marketplace of Freelancers

Elance is a fantastic tool if you are looking to hire a freelancer. It has a broad range of freelancers ready to bid on your project. The skill sets range from web site developers, to virtual assistants, marketing managers, and everything in between. If you go to their site www.elance.com you will see a big long list of skill sets available. Depending on your needs you will be able to find professionals to help you with one off projects or on an ongoing basis.

The way they have structured their site and the hiring process is really easy and intuitive. A great feature on their site is the freelancer’s bio section where you can review not only the standard bio information but also the projects that the freelancer has worked on previously (projects they won through Elance) and the reviews their past Continue Reading…

Dropbox.com is an easy way to store, sync, and, share files online. There’s no complicated interface to learn. Dropbox works seamlessly with your operating system and automatically makes sure your files are up-to-date.

A folder sits on your computer that you can treat it like any other folder on your system. As you save files into the folder or create sub-folders it all gets synced with your Dropbox account instantly. This means that all your Continue Reading…

Ping.fm is a free service that makes it quick and easy to update your social networks. This service allows you to post to multiple social networks all at once. All you do is send your status update to your Ping.fm account and it will syndicates it out to the different social networks that you tied into Ping.fm. You can even make the update from anywhere through your mobile device; you do not have to be sitting Continue Reading…

Salesforce.com is a relatively inexpensive yet incredibly powerful and simple to use customer relationship management (CRM) system. Like many of the tools on this list it is an internet based software so there is no need to download anything to your own computer. As long as you have an internet connection you will be able to get access to your client information in Salesforce.com.

This system is an online warehouse for all of your client data. It makes it easy to stay on top of every lead, every opportunity, and every customer. As with all CRM software, it captures and organizes Continue Reading…

Constant Contact is a powerful internet based email system that you can use to send out mass messages to your database. Because it is internet based it means you do not have to download anything to your computer, it also means you can access the system from anywhere that you have an internet connection.

There are a handful of these internet based email services out there including My Emma, Mad Mimi, and Campaigner. None of them compare to Constant Contact. This system is reasonably priced, very simple to use, and comes with a wide variety of templates and useful functionality.

It is a very robust system with a lot of great features. One of the features i just love is Continue Reading…

WordPress is fantastic platform for building both a blog and website. The flexibility, ease of maintenance, and large open source development community make it a fantastic option when you want to have a blog or website created that you can then add content and maintain with ease. The large WordPress development community not only make it easy and relatively inexpensive to find a developer to help you customize your WordPress blog/website but they are also constantly developing new functionality that you can add to your website/blog for free.

WordPress has both a hosted and installable version. A hosted solution is when you Continue Reading…

Each of your social media channels should reference and promote the others. If you are not already doing this you are missing out on a great opportunity to deepen your relationship with your network. For instance, when you post a new blog entry you should tweet about it. There is a great widget in WordPress that allows you to display your latest tweets on your blog. The goal here is to crosspollinate your different media channels to engage both past and potential clients in as many different places as possible. As long as you have a consistent brand and deliver good quality content across all of your different assets, there is no reason why your network should not be interacting with you on each one if they are actively involved with the different channels. This allows you to stay top of mind in an unobtrusive way.

It is also important to integrate your Continue Reading…